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German Tech Engineering – SEO Case Study
German Tech Engineering (GTE) FZC is one of the leading distributors of welding machine, stud welding machines, consumables and accessories based in the Sharjah Airport International Free Zone (SAIF-Zone) in UAE. Their line of welding machines has been specially designed for extremely hot and humid weather like that in UAE. GTE prides to be the largest Welding and Cutting Machine supplier In UAE.
The Problem: Low Traffic, No Online Visibility
GTE website was not generating high volume traffic like their competition. They had virtually no online presence in turn there were less visitors on their website. This meant missed opportunity in terms of online enquiries and quality leads.
Traffic to the GTE website was considerably low. Their online visibility was nil while their competitors attracted a high volume of the target audience.
The Problem Solvers: Digital Links SEO Team
Digital Links was engaged to diagnose and address the Client’s pain points.
We started off with a Website audit that allowed us to identify the areas of concern quickly. Equipped with information on the visitor journey, source of traffic, bounce rate data and in-depth competitor analysis, Digital Links advised the client to go for Search Engine Optimisation services.
The Solution:
Off page and On Page SEO, Keyword Research and optimisation
During the audit, Digital Links’ SEO squad noticed that GTE’s website was not optimised for search engines. This was identified as a key area of improvement to increase the site’s online visibility. We initiated keyword research based on GTE’s industry, geography and competition. This resulted in deploying on-page SEO solutions followed by off-page SEO tactics and targeted campaigns.
Proof of our SEO expertise.
The Result:
Drastic drop in bounce rate, a whopping increase in traffic and engagement.
Digital Links’ SEO strategy led to an 800% increase in traffic to the Client’s website.
Within six months the SEO implementation, all targeted keywords ranked on the first page of Google Search Engine Results Page (SERP). Certain chosen keywords (based on significant parameters) also ranked on top of the first page of Google SERP. This ensured higher visibility to Covent Garden’s website thereby generating more sales.
Within six months the SEO implementation, all targeted keywords ranked on the first page of Google Search Engine Results Page (SERP). Certain chosen keywords (based on significant parameters) also ranked on top of the first page of Google SERP. This ensured higher visibility to Covent Garden’s website thereby generating more sales.
Need similar results? Here is all you need to know:
We know the market. Our service portfolio covers over 30 industries, and our clients range from high-profile B2C businesses to highly niche and specialised organisations. Our solutions are based on a sound digital marketing strategy supported by in-depth analytics. We are an integrated services company offering a full spectrum of digital marketing solutions – One company, Many solutions, Optimum results.
Digital Links is a pre-eminent digital marketing agency with its headquarters in the United Kingdom
We are guided by our passion to empower business by planning, building and implementing effective digital marketing solutions. We have our presence in the UK, UAE and Qatar
“Together We Rise”
Digital Links is a pre-eminent digital marketing agency with its headquarters in the United Kingdom
We are guided by our passion to empower business by planning, building and implementing effective digital marketing solutions. We have our presence in the UK, UAE and Qatar
“Together We Rise”
